Guest Post: Ford: How IT Put a Charge in EV Infrastructure

A few months ago I met Nancy Gioia, Director Global Electrification at Ford Motor Company, at a sustainability meeting in DC organized by the Trans-Atlantic Business Dialogue (TABD). Nancy’s comments at that meeting about the role of IT and telecommunications (ICT) in supporting the use of Electric Vehicles intrigued me then and still do now.   In this guest post Mike Tinskey – Ford’s global manager for electric vehicle infrastructure –  explains how ICT infrastructure will support the user experience.  


By Mike Tinskey, Global Manager, Electric Vehicle Infrastructure at Ford Motor Company

While the 1990s don’t feel like too …

read more

Guest Post: Declining Va Va Voom

By Steve Gillies, Head of Agile Working, BT

Our  love affair with cars may be coming to an end. A number of statistics indicate that car use per person has reached saturation point and, in some areas, is on the decline. Professor Phil Goodwin of the University of the West of England calls this phenomenon “peak car”.

Goodwin is not alone in his belief. David Metz, former chief scientist at the Department for Transport, wrote a letter to Local Transport Today, saying we reached peak car “at least 15 years ago, when none of us noticed”.

At this stage, no …

read more

Water, carbon and climate change – One Big Gotcha?

Water and carbon have some obvious contrasts. Water is a more tangible product that we can see, touch and taste; our problem is a lack of it.   Carbon is a less tangible product that we cannot see, touch or taste, and our problem is that we have too much of it.

It seems counter intuitive that water is the newer issue.

But to some extent these are esoteric differences, nothing more than interesting observations. More importantly to me as a CR practitioner is that carbon is a global issue and water is a local one.

A pound of carbon has basically …

read more

Dilemmas – The Core of Corporate Responsibility

Traditionally the role of the CR practitioner includes several components: marketing (customer engagement and product stewardship), HR (diversity and employee engagement), investor relations, operational management (environmental management), and PR (communications). So with such a broad remit of involvement, what really captures the essence of the CR practitioner’s role?     

I think that at the core of the role is management of dilemmas. The foundational dilemma that captures corporate responsibility (as opposed to a sustainability role in a non-profit or in government), is the tension that sometimes exists between growing profit and delivering societal and environmental benefit. 

The field is also rich with …

read more

The Economic Impact of BT – Social Study 2010

I know, I know, it isn’t too hot to write a blog post at the beginning of 2011 that refers to 2010, but this is what I want to write about so here goes………

In December, just squeezing it in before the end of the year, BT published a report called Social Study 2010 that reviewed the economic contribution of BT on the United Kingdom.  In my Four Dimensions model, this impact represents my first dimension of direct impact, and includes what Social Study 2010 calls direct, indirect and induced impacts.   Social Study 2010 uses jobs, output and an economic …

read more

Just Because You Can Doesn’t Mean You Should

I had some interesting meetings last week seeing two of the incredible and varied benefits of ICT services.  But in both cases I noticed the common theme that technology can sometimes enable us to do things that don’t necessarily make sense to do.

The first was with Alice Ray, founder of a small software company called Ripple Effects. Ripple Effects produces a powerful platform for helping troubled youth learn skills and coping mechanisms to deal with situations with which they struggle.  A light bulb went off when I realized that communicating via the computer doesn’t have to be an inferior …

read more

When Transparency Becomes Counterproductive

Attending a customer’s sustainability stakeholder meeting; considering stakeholder input for BT’s sustainability report for next year; looking at reports from analysts, at rankings and at indices….I sense an overemphasis on data points in the name of transparency.

Many indices and rankings compete on who has the most data points. Do you have a climate change policy? yes=1, no=0.  What if I have a policy but my policy is that climate change is not man-made, how are you going to score that?

Lets add an additional data point to make our study more comprehensive.  Do you have a policy on whaling? yes=1, …

read more