When the CEO Moves On

What I didn’t mention in my last post on the launch of Net Good was that the very morning after the main launch event, our CEO Ian Livingston and Net Good keynote speaker, announced that he was leaving BT.

I am sure all sustainability practitioners can imagine what a wonderful feeling it is to have a video of the CEO saying “it is no longer enough for companies to do less bad with regards to the environment. They now need to do net good.”    Worth its weight in conflict free diamonds for employee engagement, for business motivation and for building …

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The Anatomy of a Launch: BT’s Net Good Programme Goes Live

We have just completed the last part of the launch of BT’s Net Good programme. It has been quite a whirlwind for me and many others working on it.

The first step was a formal external launch event at the Royal Society for the Arts building in London on June 18th, in partnership with The Climate Group who had helped us with stakeholder engagement as we developed Net Good. The day commenced with a media briefing, followed with a platform event in front of a physical audience of about 130 invited guests and streamed live. Our CEO Ian …

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