Can Consumers Incite Change? My Thoughts on a Key Question

Can consumers actually motivate the companies they do business with to change their behaviour to support sustainable goals and outcomes?   This is one of the fundamental questions for CSR practitioners and a topic we weren’t afraid to tackle at the recent BT Better Future Forum.

At the event we had the opportunity to gather an incredible group of people together to dive into this topic – including Dame Ellen MacArthur, Lord Michael Hastings, and Climate Group CEO, Mark Kenber – which produced lively debate and inspired me to write up my thoughts for Business Green.

Below, is an excerpt …

read more

Sharing the (Net) Good News

I’ve taken a lot of pride in our Net Good launch programme; it’s always gratifying when months (years) of thought and planning come together.  What’s even more gratifying is when others recognize the work in which you’re engaged as worthy of coverage.  The Net Good launch received some great coverage on social media, in the CSR press as well as the sector media.

One of my favourite quotes about the event recognized not only the Net Good programme, but also BT’s overall commitment to sustainable business.  Alex Blackburne, writing in Blue & Green Tomorrow, put Net Good …

read more