A Pioneering Approach to Carbon Footprint Measurement

A couple of months ago BT was asked by the European Commission to participate in a pilot test to measure the carbon footprint of ICT products.  BT formed a consortium with Alcatel-Lucent and Cisco to test out BT’s wholesale internet solution.  Using the same protocol that BT employed to assess the carbon impact of the ICT solutions it is providing for the 2012 Olympic Games being held inLondon later this month, the three companies set about establishing best practices for measuring the carbon footprint of communications services and growing a low carbon economy.

In this podcast Gabrielle Giner, a program …

read more