A Look Back at CSR in 2010

At the beginning of 2010 (feels like last week doesn’t it ), I wrote a post on what I thought I would be writing about during the year.  I just reviewed it. My performance against my anticipated topics was mixed!

Regaining Trust – I focused on this in the early part of the year, helped by the opportunity I had to deliver the keynote at the PR News CSR awards, where trust and authenticity were my main theme. It is interesting to observe the ebb and flow of public interest in the theme. However, although I think trust as …

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